Get Dollie
Marketplace Authors & Product Vendors

Turn Your Best Selling Products into a SaaS

Dollie allows you to quickly turn your best selling WordPress products into click-to-launch SaaS apps, under your own domain, branding and full control over pricing.

Stop giving away a large chunk of your revenue to a marketplace that takes the bulk of your profits. With Dollie you can take any of your flagship WordPress products and turn them into click-to-launch sites, all managed through a beautiful customer hub you can easily build yourself.

Already have an existing customer dashboard built on WordPress? Dollie integrates seamlessly so you can directly start offering your new SaaS services straight from your existing setup.

The White Label Platform Builder of Choice for WordPress Vendors

Hundreds of businesses use Dollie to automate sell their WordPress (cloud) services, including big-name agencies, startups, best-selling marketplace authors and many more. Here's how you can join them.

Step 1

Sign-up for Dollie

Join hundreds of WordPress businesses and entrepreneurs running their dream platform under their own brand and domain. Free to get started, no strings attached.

Step 2

Create Your Hub

Install the Dollie Hub plugin inside your Agency Website. Once activated the plugin you’ll be guided through the setup and you’ll be ready to go in minutes.
Step 3

Build Your SaaS

Turn your best selling WordPress products into pre-made sites, ready to be launched with the click of a button by new or existing customers.
Step 4

Start Selling

Set up your subscriptions  and start selling your SaaS products directly under your brand & domain using the WordPress foundation you know and love.

“One time payments aren’t enough to support your business in the long run. I mean, of course, you get sales each month, but it’s not that stable, which can make it hard to trust that it’s safe to do more. With Dollie we've opened up recurring revenue for all our products in service, which is a huge deal for us.”
Elite ThemeForest Authors
"We’ve used Dollie since it was in beta to add hosting services for our clients. We can deliver something extra for our customers not offered by large hosts. With Dollie we launched our platform in about a month and it’s been running like a dream for over 2 years now."
WeFoster Agency
Build Better Communties
"With Dollie, we can offer a more personalised and more customized service for each of our customers, whilst offering the same features and performance as big name hosts like Kinsta and WPEngine. When we need a set of an extra eyes or expert support, the Dollie team has been great. The onboarding steps they provide are stupidly easy."
WordPress Managed Host
Your Infrastructure

Forget All About Reseller Shared Slow Hosting

Launch new sites under your own domain in just 30 seconds all set up and ready to go.

With Dollie you finally have the freedom to build something truly custom for your business. The ideal solution for selling your WordPress products under your own control, hosted on a next-generation cloud platform dedicated to your success.

With Dollie you can forget about the old way of doing this, we’re here to tell you there is a better way.

The Old Way
Big name hosts & SaaS platforms love their Reselling/Partner Programs, where you’re forced to play by the rules of their closed platform. You get limited control over billing, branding and your customer data and you’re being restricted to the business model that works best for them, not for you.
And here’s hoping that someday they will add that feature that you’ve been asking about for the last two years. Sounds familiar?
The Dollie Way

With Dollie you get the freedom to build the exact platform you want, 100% under your control. Your customers, your service, your pricing. We act as a truly invisible partner at all times, managing your cloud infrastructure and constantly adding new white-label features you can then sell directly to your customers.

With Dollie you get all the scale, speed and security that those big platforms offer, but without us getting in the way of how you should run your business. Like it should be.

Have an Established Customer Base? Dollie Integrates Seamlessly with your existing WordPress storefront.

pre-made WP sites for your products

SaaSify each of your Products with Blueprints

Create and sell a pre-made WordPress install with your flagship products set up and ready to go using our “Blueprints”. You can have as many blueprints as you for your SaaS, and they form the foundation of your business.

Blueprints can be made available for your customers as starter sites when they launch a new site on your platform. You can even restrict the available blueprints to specific subscriptions.

Once you have build a Blueprint you can list all your available blueprints anywhere on your site using a shortcode or the built-in Elementor widget. You can then offer one-click-websites to new and existing customer directly tied to a subscription. They simply click on “Launch this Site” and that’s it.

Play Video

In the screenshot above the placeholders {NAME} and {PROFESSION} are present inside a landing page. Once the Blueprint is launched these values will be populated with your clients name & profession. True magic!

Real-Time Customizer

Instant Custom Tailored websites for your Customers

Taking the concept of Blueprints one big step further, the Real-Time Customizer makes setting up new solutions for each of your Products even easier.

Add simple placeholders anywhere in your blueprints and see how they are magically populated with your customer details after the new site is launched.

A truly groundbreaking feature that opens up countless possibilities to automate your SaaS and the experience for your customers getting started with your flagship products.

Self-Service for Your Customers

Give Control back to your Customers

Depending on the target audience of your SaaS and the needs of your customers, you can easily enable specific self-service Site Management features.

Let them create backups, update plugins/themes, connect their domains and use the built-in Developer Tools for their sites. 

Tie specific Site Management features directly to subscriptions to offer Premium functionality or  quickly disable all Site Management features for that one customers that always manages to break their site on a Friday night. We’ve been there.

Your clients can quickly see all the sites that are hosted on your platform.

Each site has it's own dashboard where your client can use any of the features you've enabled for them.

If you don't want your client to manage anything themselves, the dashboard is still a great place to provide a "View only" experience to your clients.

Above you see a Site Dashboard built by one of our SaaS Partners. Their customers login to their Hub so they can see all their sites quickly. The partners has restricted what customers can do, so they don’t accidentally break their own sites.

Above you see how you can update all plugins for multiple sites in one go. Simply select the sites, choose “Update Plugins” and see it’s progress. If something goes wrong you’ll be notified via “Live Notifications” so you can take action if needed.

Safe Time Managing Sites

Reduce your headache of managing sites at scale

Easily run actions on multiple sites by using Site Actions, a powerful feature for everyone in your team. Batch update plugins, themes and WordPress itself, or trigger (additional) backups all in one go.

Promised a customer to update his sites every week? Use the scheduler to quickly set up recurring updates that run automatically at the schedule you specify. It could not be easier.

More Site Management Features
Developer Tools

Need to make some quick changes to a site? Use WP CLI or the full featured Code Editor directly from your Dollie Hub.

One-Click Staging

Create an exact copy of one of the sites on your platform with the click of a button. Perfect for quick testing of important site updates.

Security Scans

Use our built-in tools like our Security Scanner, WP CLI and SSH access to automate security scans for your clients.

Automated Backups

Use our built-in tools like our Security Scanner, WP CLI and SSH access to automate security scans for your clients.

Next-Gen Hosting & Billing Services for All Your customer Sites

Your Own WordPress Powered SaaS Solution for Your Products

World-Class Performance For All Your Customers

Slow speeds kill good sites. Our engineers used many decades of combined WordPress & DevOps experience to build a highly scalable container-based hosting stack that ensures that all the sites hosted on your platform will blow your clients away.

Each site has its own dedicated environment, built from the ground up for WordPress.

Not only does this maximise performance, it also protects it against “bad neighbours” like with so many shared hosts. The result: Lighting fast isolated sites that perform well at all times.

Docker Powered

Isolated Docker containers that guarantee excellent performance and security for each and every site deployed.

Next-Gen Hosting Stack

NGINX, PHP 7.4+, Redis and MariaDB all carefully crafted to squeeze every millisecond of performance out of every
WordPress site.

Smart Caching
Auto-detection of the most popular WordPress caching plugins, implementing edge-level caching before WordPress is even loaded. Without having to configure anything.
Your customer & Team Experience

Manage all Customers Sites Invoices Services in your own Hub

Provide exceptional value to your team and your customer by building a own beautiful dashboard for your SaaS completely catered to your needs. Use Elementor or build a custom dashboard using WordPress theming standards.

Site Manager
Build with Elementor
Billing & Account Area
Access Control
Add Any Plugin
Extend Dollie with 50k+ Plugins

All of your favorite WordPress Plugins can be used to enhance your SaaS Platform

Dollie is built on WordPress, an open source platform, allowing you to have the flexibilitycontrol and freedom without being held back by a closed system such as typical SaaS platforms.  All your data is hosted on your WordPress site. This means you completely control your technology stack and client information

WooCommerce Extensions

The possibilities are endless. Add new payment gateways, PDF invoices, follow-up emails or automation integrations with any services you use via any of the 1000+ WooCommerce extensions.

Live Chat & Support Plugins

Make client support a breeze by offering a fully integrated support solution directly inside your Dollie install. Let customers create tickets, and easily assign them to yourself or your team.

CRM & Marketing Tools

Connect your platform with existing CRM & Marketing systems, or install a plugin like Groundhogg that adds these features directly to your Agency platform. 

Affiliate Plugins

Add a fully featured affiliate system to your Client Hub that rewards your existing clients for recommending your services to their friends and peers, including powerful Affiliate overview integrated into their dashboard

Automate Everything

Send any activity inside your Client Hub to anywhere else. Sync clients with your CRM. Get notified on Slack if a client launches a new (staging) site, or automatically segment your top clients in your (3rd Party) Sales solution.

Email & Social Media

Sync clients with your favorite newsletter service like MailChimp or ActiveCampaign and send out newsletters to your customers. Easily segment clients based on products or amount spent. Offer coupons and promotions via social media.

Building Your SaaS, Explained

Using our Blueprints Feature you can create pre-built sites and turn them into click-to-launch websites for your customers. Keep reading to learn exactly how.

Watch the Video

With Dollie you can create as many Blueprints as you want, and then directly sell them by connecting them to a WooCommerce subscription inside your Dollie Storegront.

Once you have built your Blueprints you can show them on your sales pages using a shortcode [dollie-blueprints] or (if you’re a theme developer) create your own custom loops/templates. 

Watch the video on the right to see exactly how this works!

Play Video
Launch Your Pre-Made Site
Launch a new WordPress site inside your Dollie powered WaaS. For example:
Launch Your Pre-Made Site
Set Up The SIte
Build out your new template by installing plugins, setting up the theme and creating example content until it's perfectly set up for your customers.
Set Up The SIte
Make it available for your customers
Once you are done give your new Blueprint a name and directly tie it to a subscription on your Dollie WaaS Platform.
Make it available for your customers
Start Selling
Use the [dollie-blueprints] shortcode on your WaaS Salles pages to show all the available Blueprints. It even includes a "Live Preview" feature to let your customers preview the site before they purchase.
Start Selling
Get Dollie

Get Started with Dollie Today

Join hundreds of WordPress businesses and entrepreneurs running their dream cloud platform under their own brand and domain.

Dollie is your behind-the-scenes partner, managing your cloud infrastructure and building out white-labeled features you can then sell  directly to your customers.

Get Dollie

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We will let you know as soon as you can join the Dollie Platform.

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