“They’re coming over to me because their hosting platform failed them” [A Lumos Agency Case Study]

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Jonathan Stalnaker,  owner of Lumos Agency, was searching for his own hosting solution to deliver to his customers.

For his customers, it would mean a single point of contact for their new premium service, and for Jonthan; it would mean an additional recurring revenue stream

Along Came dollie

Is this a loveable rom-com starring Ben Stiller and Jennifer Aniston? No, it’s the perfect WordPress plugin that Jonathan uses to deliver his new Hosting Platform. After a quick and simple setup, Jonathan now has a premium service to provide his customers, that he sells on for 5 times its cost. The ticket price is well earned:

"I provide daily backups, which the customers really appreciate, staging sites, special setups for media-heavy sites, and I provide an hours contact time once a month"

Jonathan now proudly delivers a premium turnkey service to his customers. Maintenance, hosting, and a Platform for his customers to access – all delivered through his own branding and domain.

"I need a turnkey solution, where someone can go to my website, purchase a hosting subscription, and already have their website set up."

dollie provides all the tools to make this process as easy as possible. It’s customer-focused, simple, and comprehensive. It really is an all-in-one solution for your customers

Why did you develop a hosting side business?

His customers were tired of dealing with unreliable hosting and backup services not being delivered. Jonathan complains about these bigger name hosts and the discontent his customers experienced with them.

"They're slow. They say they're running all of these security updates and backups but they're not. You're gonna get what you pay for with these companies. It's nice to see something a little bit "more"

This is a story we hear all too frequently in dollie. This quality of service was something that wasn’t professional enough to actually run a business on. He needed something reliable. And who better for his customers to ask about where they should go than their trusted website developer?

"They're coming over to me because their hosting platform failed them"

He needed a solution

Existing players in this space charged a considerable amount to even get started with professional services. This meant that for him, he had to operate in the red while he scaled up to meet their costs. When he asked about these costs he was just told to account for the setup costs in a website development fee, however once off costs can’t compete with the power of a subscription fee. 

"Nickel and diming me isn't a great thing to do. I also don't like the fact that none of them have the ability where the customer can go to my website, sign up for a package and have their website up and running on their own without me having to talk to them"

He needed a customer-focused solution that delivers WordPress hosting as an eCommerce product. That’s what led him to dollie. dollie’s pricing wasn’t prohibitive, $49/month for up to 5 sites and $10 a site after that, and it directly connects to WooCommerce Subscriptions. This means he can easily deliver these services to his customers through his existing WordPress website and his first customer can cover his 

So simple, so sweet

dollie hits that unique spot, being the only service where a customer can sign up to a subscription and get their own site up and running without his intervention. This setup is delivered through his own branding and domain. It is truly unique in that it is 100% white label

Just give me something where they can click a button and a wordpress installation pops up and they can attach their own domain to it

dollie is the only service where you don’t have to deal with an awkward setup with billing and scaling out of infrastructure. It’s all done for you, out of sight out of mind. dollie’s reliability, performance, quick backups, and excellent support are the key aspects of why Jonathan is proud to offer his services through dollie

So… what are you waiting for? Sign up to dollie today!

Dollie will change Your WordPress business

The Cloud Automation Platform to build, launch and sell WordPress services under your own brand & domain.
Dollie lets you convert one-time customers into recurring revenue machines, all managed through your WordPress install.
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1 thought on ““They’re coming over to me because their hosting platform failed them” [A Lumos Agency Case Study]”

  1. Pingback: Offer true peace of mind through Staging, the latest add-on you can upsell to the customers on your platform - Dollie

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